CEO
Jouni Mannerhovi
CEO of Gravito. Spends most weeks working directly with publishers and brands on their consent, identity and first-party data strategy.
LinkedIn ↗About Gravito
Nordic data platform, global ambition.
Built by an operating team from the Nordic media, ad tech and analytics industries — with a stubborn belief that consent is where value creation begins.
Our story
From a stubborn belief to a platform.
Gravito started with a bet: that the consent moment — the first interaction a visitor has with any digital property — is not a compliance hurdle but the beginning of value creation.
Ten years later that bet has become a full data platform. Consent on every surface. First-party identity that respects the boundaries consent creates. Signal quality that separates humans from bots and AI agents at the edge. All of it built with Nordic teams who set the industry bar.
We work with publishers, brands and technology providers who care about the same thing: turning permissioned data into an asset they actually own.
Certifications & recognition
Standards-audited, publicly recognised.
The certifications, approvals and recognitions Gravito holds — so your legal, procurement and compliance teams don't have to take our word for it.
GDPR compliant
Data processed and stored in the EU
IAB TCF v2.4
Approved consent management platform
Google Certified CMP
Consent Mode v2 native
What we believe
Four ideas that shape the platform.
Consent is the beginning, not the end
The consent moment is the highest-value interaction of the session. Treat it that way.
One platform, no drift
Consent, identity, activation. Split them across three vendors and you get three sources of truth.
Edge-native, always
Signal quality decisions belong at the edge, not in a warehouse two hours later.
Auditable by design
If a regulator can't reconstruct what happened, the record isn't real.
Leadership
The people behind the platform.
CTO
Unnikrishnan Sreedhara Kurup
CTO of Gravito. Owns the platform architecture across consent, identity and AI signal quality — with a deep belief that edge-native design is the honest way to build a privacy platform.
LinkedIn ↗
COO
Patrick Glantz
COO of Gravito. Runs the operating rhythm — commercial, delivery and partnership — with two decades of Nordic ad-tech behind him.
LinkedIn ↗